Users will choose to engage with or turn away from a brand within 3-5 seconds of their experience. In this short period of time, the customers experience should be designed in a way that anticipates the user’s needs, desires, habits, thought process and expectation of how it should work. This not only ensures that the customer has a pleasant experience with your brand, but that they will either engage, invest and/or visit you again.
How We Do It
In order to create the best user experience, we not only look at your current site analytics and issues, but we take time to understand who you are, your heritage, values and beliefs, goals and overall brand image. We apply key learning’s to establish your website’s new information architecture, responsive content management platform and user interface. We are your experts in organizing, creating and delivering content through CMS’s such as SiteFinity and SharePoint.
Function & Fidelity
Similar to a blueprint, we provide intuitive navigation, interactive design and firm site maps to give users the fastest, cleanest route to information ensuring a comprehensive experience. We also produce function-focused wireframes that provide a focal point for design, development and overall digital content strategy.
User experience assures correct functionality and content relationships at every touch point. Once we have your final approval, your new high-quality developmental aspects and creative assets are ready to launch and perform the most enjoyable and satisfying end-user experience.
How You Benefit
In our digital world, it is not so much an option, but a must to have a quality user experience strategy. To make your customers happy, you must be reliable in fulfilling their needs with the aesthetics and quickness they desire.
- Reduce overall operating/support costs
- Rich and enjoyable content architecture
- Established website foundation and vision
- Efficient and effective functionality
- Multi-platform responsive
- Easy navigation
- Increased customer retention
- Customer behavioral insights
- Customer intimacy
- Increased internal productivity